Falk Associates Case Studies

Triangle Printers

Triangle Printers is a high-quality local printer that has been in business for over 50 years. A hidden gem of a company, they grew steadily over many years, developed a reputation for high-quality, reliable work and excellent customer service.

The Challenge
Triangle’s challenge was to increase market awareness to drive new business and aid in their recruiting efforts.

The Solution
Aggressive business-to-business promotion became a tool for sales growth. High-profile placements in such leading business publications as the Wall Street Journal and targeted industry trades positioned them as an attractive choice for top employees.