Falk Associates Public Relations

Falks Associates Case Studies

Home Office Solutions

Home Office Solutions Group is a uniquely integrated group of six retail outlets offering state-of-the-art ergonomic furniture and accessories and mid-century classics for the home. Founded in 1995, the company has grown to include three web stores and three brick-and-mortar locations in the Chicago area with combined revenues of over $20 million.

The Challenge
Falk Associates was hired to support Home Office’s branding efforts, elevate their image, and drive customers to their virtual and brick retail outlets.

The Solution
Falk Associates generated media coverage that was incredibly effective and had great impact on Home Office Solutions’ bottom line. One article alone placed in the Wall Street Journal generated $1M in new revenue over a 12 month time period. Falk Associates also leveraged Home Office Supply’s partnerships with prestigious furniture design companies and personalities to further elevate their image in the media.